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News Archive

December 2008

Mile after mile of value »

September 2008

Changing Seasons »

August 2008

The Green Machine »

A Klass Act »

July 2008

Taking Summer on the Road »

June 2008

Lunch is on the Move »

March 2008

High Speed Fashion »

November 2007

Swedish Message »

May 2007

Insurance on the Road »

October 2006

All Credit to M&S »

August 2006

Michelin are first for TMA »

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Taking Summer on the Road

New Look Reatailers (July 2008)

Taking Summer on the Road

Summer hits the roads this month with New Look executing yet another eye catching summer campaign. The new creative has been installed to all 30 vehicles and will brighten up even the dullest motorway journey.

Richard Penn of TMA is one very busy man. "The frequency of campaign change that New Look require certainly keeps our installation teams on their toes. Fashion logistics is a 24/7 operation so catching these vehicles to change the campaigns is a tall order and one that requires maximum flexibility from our teams."

Look out for the next campaign from New Look, hitting our nation’s roads later in the year.

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